Logo | Branding | Web design
Smooth Synergies is a consulting company that works with the many and varied facets of business to assist individuals and teams be more effective with the integration of people, process and place.
This brand was a creative exercise that required the merging of graphic, image and movement. The design needed to be corporate and polished, whilst capturing the concepts of progression and integration - and we like how it turned out!
The concept of 3 strands working collectively, evolving and integrating, is the inspiration that underpins the brand. Introduce some fresh, vibrant colours and imagery that promotes people working together, and you have what we now know as smoothsynergies